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OK, so everyone knows we love Magento eCommerce – that much goes without saying. It’s the worlds number one eCommerce system and for good reason. However we will also admit that it certainly isn’t perfect straight out of the box, but that’s ultimately down to it’s incredibly flexible framework that makes it so special.

The fact you can customise Magento as much as you may desire is the main reason it has been so successful. Over the next few weeks we’ll be running over a few of our favorite Magento eCommerce plugins that we have found to make a real difference to our customers. So what’s first on the list?

AheadWorks Help Desk Ultimate

A companies help desk and support facility is often the first port of call for any customer that has potentially had a problem with your business. Sadly it is something that is only too often overlooked by businesses launching a new site, as they focus on the drive for new sales.

However we know from experience that while a customer who has had a good experience might tell one or two people (and that is a big might!) someone who has had a bad experience will gladly sing it from the rooftops, posting it on Twitter, Facebook and any review site that allows posts without questions asked. And yes – I’m as guilty of is as anyone else!

TwiiterComplaint1 Our top Magento Ecommerce plugins   #1 AheadWorks Help Desk Ultimate

But this is serious stuff. And reviews and online feedback quickly lead to a fairly terrible reputation online. This then negatively effects the possibility of any referrals from social media not to mention the potential impact on on-site conversions as customers research a brands presence online.

If your are not keeping on top of your customer support you can oh too quickly find your online reputation it tatters, and you have a battle on your hands to regain it. Which is where Help Desk Ultimate comes in…

What is it?

Help Desk Ultimate is effectively a “turnkey solution for…….customer care and support” to quote AheadWorks. It features case tracking and resolution management to ensure you can stay on top of those all important support queries.

You can view their intro video here:

What does it do? Help Desk Ultimate Features:

Pre defined auto responses – ensuring your customers know their query is being processed

Full history linked to customer record – Easily accessed from the Magento customer record ensuring you know if a customer has had a similar experience before, and if you perhaps want to go that extra mile and offer and store credit or discount voucher.

These details are also noted according to the order details, ensuring you know exactly when and with what the customer has had an issue.

2 way parsing – Or to put it simply, the conversion of customer emails into a simple ticket system which reply’s using your email system, once it has been configured. Emails sent by staff members are automatically processed through the system and stored against the incident, then passed on to the customer.

Unlimited Departments – It has the ability for different support queries to be allocated to different departments, ensuring customers contact the right person from the get go, and aren’t passed from pillar to post in search of a resolution to their issue.

Multi store compatibility – Not only can you divide support by departments, but also according to the different front ends – particularly useful if you are managing multiple language sites.

Flexible Ticket Management – Including the functionality to pass tickets to other departments or to lock tickets so only you or a chose admin group can edit them.

Ticketing Priority System – Allowing tickets to be given levels of importance according to customer groups. Really useful if you have a group of top or regular customers who you want to ensure are always looked after to the best of your ability.

And much more besides.

Compatibility and costs

Magento Community (module cost $199)
Magento Professional (module cost $349)
Magento Enterprise (module cost $699)

We are now installing it as standard on all our new Magento eCommerce builds, due to the popularity with our existing customers. Having Help Desk Ultimate ensures our clients are right on top of their customer service process from day one of their new website launch.

If you are looking at installing Help Desk Ultimate please feel free to get in touch, or if you need more information on the module have a look at the AheadWorks side on the following link:

Website link – AheadWorks Help Desk Ultimate

 

Here’s a little diagram we did of our Magento build process – Pretty neat huh?

Our Magento Process 1024x505 The Magento build process

Well it’s been a long month, and not least for two members of the PureBlue team, Barny and Ross who have been undertaking the yearly challenge of Movember for prostate cancer research.

However they haven’t suffered alone, and the whole office has been privy to a wealth of preening, stroking, and a good degree of squinting due to certain team members ensuring that the offices were in optimum lighting conditions for the Mo to actually be visible (we are talking to you Ross!!), but we must say that both of the boys have done us proud. (more…)

PureBlue are proud to announce the arrival of their long awaited (though not too long!) new website, which has gone live today!

Given the level of work we are now undertaking, dealing with the world’s biggest brands and large scale ecommerce businesses, we thought it was about time we grew up a little.

New Website PureBlues new website goes live!!

Gone are the concrete walls and London graffiti, replaced with a clean white design that has a clear focus on our expertise of  Web design, Magento ecommerce and SEO. There is also an updated portfolio section and plenty of ways to get in touch. (more…)

 

Creating a Configurable Product in Magento

Magento has a wide variety of product types, ranging from Simple products (where you have one product with no selectable options), to Configurable products (with multiple selectable attributes), Group products (Displaying multiple products on one page), and bundled products (a selection of a number of different products, purchased together)

The below text runs the details of how to set up a configurable product.

Configurable Products let users select from a number of selectable options.  For example, you may wish to sell an T-Shirt in a range of colours and sizes. To do this you would need to  create the six variants as individual products (with their own SKU’s) add the six variations to a single configurable product which will be used for display, where users can then select the size and colour, then add to cart.

(more…)

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